Marseille has transformed from a struggling port city into a leading tourist destination, surpassing Paris and Nice in popularity among French travelers. This summer marked a significant increase in visitor numbers, with tourism-related jobs and revenue rising, despite ongoing challenges such as poverty and crime in certain areas.
However, the surge in tourism has sparked concerns over overtourism, leading to protests from residents in popular neighborhoods. Local authorities are attempting to manage the situation through regulations and sustainability initiatives, but debates continue over the effectiveness of these measures.