Apple is raising the price of its AppleCare Plus subscription for new customers, with an increase of $0.50 per month or $5 per year. Existing subscribers will not see any changes to their current rates. This adjustment follows a similar price hike for iPhones last year and comes amid broader price increases for various Apple products due to rising component costs.
The new pricing structure has not yet been updated on Apple's website, and the company has not commented on the changes. Apple CEO Tim Cook has indicated that the ongoing RAM shortage has made it difficult to maintain previous pricing levels, prompting these adjustments across their product lines.
With AppleCare Plus prices rising, new customers should consider signing up soon to lock in current rates before the increase takes effect. Watch for updates on Apple's website for the new pricing and any potential changes to iPhone plans as the next product launch approaches.