Apple is set to host its annual hardware launch event on September 9, marking the first since Tim Cook's departure as CEO. The event will be livestreamed and is expected to showcase new Pro-level iPhones, including the highly anticipated foldable iPhone, alongside updates on the Apple Watch and AirPods.
Watch for how John Ternus presents the new products, as his leadership style may signal shifts in Apple's future direction. Keep an eye on the pricing and features of the foldable iPhone, as they could redefine market expectations and influence competitors.