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Google Enhances AI Mode with App Integration Features

Source: TechCrunch - Published: 16 Jul 2026 19:00

Google has updated its AI Mode to allow users to link and interact with select applications, expanding its functionality beyond simple question answering. This enhancement aims to facilitate tasks such as planning and shopping, positioning Google to compete more effectively with rivals like OpenAI and Anthropic.

The update is currently being rolled out in the U.S., with plans to support additional apps in the future. Users can now connect services like Instacart to streamline their shopping experience, reflecting Google's ongoing commitment to enhancing AI capabilities since the feature's launch in early 2025.

Briefed by Gibik from the original source.