<- Back to homepage

Asos Confirms Data Breach Involving User Profiles

Source: BBC Business - Published: 08 Oct 2026 12:29

Asos has informed customers that hackers have accessed detailed profiles of potentially millions of users, including their search histories. This follows a breach that was initially thought to involve only basic contact information. The company has warned customers about the increased risk of phishing scams due to the sensitive data now in the hands of cyber criminals.

While Asos confirmed that no bank details or passwords were compromised, it urged users to be cautious of unsolicited communications claiming to be from the retailer. The breach was highlighted when hackers used Asos's app to send unauthorized notifications to users, prompting the company to clarify the situation to shareholders and customers.

Customers should monitor their accounts for unusual activity and consider changing passwords on other sites if they use the same credentials. Watch for phishing attempts that may exploit the breach, and stay informed about Asos's updates on security measures.

Briefed by Gibik from the original source.